Bel-Air launches musical Super Bowl commercial with Will Smith ahead of premiere

The Super Bowl ads keep coming. Ahead of the big game, Peacock released an ad for his upcoming drama Bel-Air. A highly anticipated reimagining of the beloved 90s sitcom The prince of Bel-Airthe show will present a more dramatic take on Will’s journey from the streets of West Philadelphia to the bourgeois neighborhoods of Bel-Air.

The new features of the spot Will Smithwho directs the original series, as he features a montage of fans and their unique shots fresh princeoriginal and iconic theme song from. The arrangement includes mariachi bands, several musical instruments, dance teams and lots of cool editing tricks, and is directed by Vincent Peone, who looked to fans for inspiration. Peone sought to showcase the show’s global fanbase and encouraged fans to submit videos of them remixing the show’s soundtrack.


The modern remake of The prince of Bel-Air will see Will, now played by the newcomer Jabari Banksas he navigates his second chance at a better life, moving to Bel-Air while balancing conflict, class prejudice, and growing up. Bel-Air is based on the viral fan-made 2019 trailer by Morgan Cooperwhich framed Will’s journey through a tougher, more realistic lens, and quickly garnered national attention from fans and original cast members who praised Cooper’s artistic vision.

Image via Peacock

RELATED: Peacock 2022 Trailer Features ‘Bel-Air’, ‘Joe vs. Carole’, ‘Queer as Folk’ and More New ShowsThanks to Smith’s quick work to make Cooper’s dream a reality, the long-awaited project is finally complete. Smith will act as one of Bel-Airalongside Cooper, who is also the series’ director and co-writer. Also part of the creative team of co-showrunners and executive producers TJ Brady and Rasheed Newson. Rounding out the cast as beloved members of Banks’ family and friends are Adrian Holmes like Phillip Banks, Cassandra Freeman like Vivian Banks, Olly Sholotan as Carlton BanksCoco Jones like Hillary Banks, Akira Askbar like Ashley Banks, jimmy akingbola like Geoffrey, Jordan L. Jones like Jazz, and Simone Joy Jones like Lisa. Guest stars of the show’s first season include Karrueche Tran, Duan Martin, April Parker Jones, SteVonté Hart, Scottie Thompson, Jon Beavers, Type Barnhardtand Charlie Hall.

Bel-Air is set to air its first three episodes on February 13 on Peacock, with new episodes released weekly. Check out the brand new announcement below:

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